The business case for good corporate citizenship is amplified during this crisis

With COVID-19 on the rise, corporations face uncharted territory with each passing day. Once the immediate public health crisis subsides, the impact in our communities will be economic, leaving already vulnerable populations, and the organizations that serve them, in a very difficult place. In the midst of this crisis, there is a strong business case for authentic corporate response: earning public trust, keeping employees engaged, and ensuring safe and stable communities.